With just about the entire marketing industry working from BTCC合约交易所home for most of 2020, we’ve seen an explosion in Zoom meetings, virtual events and, let’s be honest, more new podcasts than the world necessarily needs right now.
I’ve worked from BTCC合约交易所home since 2012, so didn’t expect my setup to change too much. For years, a Jabra Speak desktop speakerphone and a Blue Snowball USB mic was all the professional A/V kit I needed. Most meetings were conference calls. Even Skype or Zoom meetings were usually audio only – as if asking people to switch on their cameras was somehow intrusive or unprofessional.
Lockdown changed all of that, possibly because people craved to see faces other than the immediate family. “Cameras on” has definitely become the norm.
Plus, with events going online, I also needed to record my sessions and workshops as videos. And quality really matters when people have paid for a ticket.
Like many people, I needed to lift my video game without turning my office into a production studio.
Here are a few lessons I learned.
You may have realised already, but the webcam built into your laptop or desktop computer is possibly the worst camera you own.
Your best option for recorded video might be a DLSR camera if you have one. However, this might not be the best option for routine Zoom meetings or desktop streaming, unless you can find a way to mount your camera as a rather cumbersome webcam above your computer.
Yes, you can fork out for an external webcam, but you probably don’t need. Smartphone cameras have advanced considerably in recent years and can easily be pressed into service as a webcam in seconds.
The easiest solution is to install a webcam app on both your computer and smartphone, such asTweet